What is fairtrade and who does it benefit?

For starters it is important to understand what fairtrade is: A different approach to types of conventional trade which involves the partnership of producers and consumers is what we call fairtrade.This is a great avenue in which producers can get better terms of trade and at the same time they escape the chances of been exploited by middle-men. When there is fairtrade an equtable, sustainable and well linked business partnership is created, whereby producers get a fair share of the profits just like they deserve. A great level of transparency remains when a producer is selling the product as fair trade.

Fairtrade offers an array of food products and drinks, here is a list of products that you can get from fairtrade coffee, chocolate, tea, and those are the main products you will find in North America. Many other products in fair-trade are sugar, bananas, vanilla, honey, rice olive oil and flowers.

Fairtrade will come as a benefit to both the producer and consumer. The reason for this is that when the producers who are the laborers are offered healthy and safe working conditions and a fair wage, the opportunities for business expansion become high. This means workers productivity will increase and the products will come abundant and affordable for the consumer. The fair-trade conventions allow for sustainable business existence through the importers buying directly from the cooperative and farmers.

When looking to buy fairtrade food products you need to look out for the certifying label. Purchasing fairtrade coffee, tea or chocolates with the faitrade logo on them, you are guaranteed that manufacturing, transportation and selling was done in a fair and environmentally friendly manner. There are environmental advantages that come with fairtrade. One is that in the fairtrades have prohibited some chemical products from been traded, and have rather promoted organic practices which involve use of raw materials and promote soil conservation.

Fairtrade has largely benefited the community by reducing the level of poverty, because now consumers can be able to purchase food stuff everyday from affordable markets. The producers however find the fair-trade goods advantageous because they encourage people to build upon their lives with the money they make. The standards found in these fairtrade companies in terms of prices are the ones that determine how much a producer will sell the product. If there is inflation in the market price then the buyers will have to dig deeper in their pockets to purchase food products.